1.65 million Wisconsinites expected to travel during Thanksgiving Holiday period

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1.65 million Wisconsinites expected to travel during Thanksgiving Holiday period

Nov 25, 2025, 8:24 AM CST

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WISCONSIN (CIVIC MEDIA) – AAA projects that 1.65 million Wisconsinites will travel at least 50 miles from home during the Thanksgiving holiday period, which runs to Monday, December 1.

This marks a 2% increase over last year and sets a new record for Thanksgiving travel in the Badger State. Nationwide, AAA expects 81.8 million Americans to travel for Thanksgiving.

That’s an increase of 1.6 million travelers compared to 2024.  AAA projects that nearly 73 million Americans will travel by car this Thanksgiving, representing almost 90% of all holiday travelers. In Wisconsin, more than 1.45 million residents will drive to their destinations. That number could rise if travelers opt to avoid potential flight disruptions. AAA expects 6 million Americans to fly domestically this Thanksgiving, a 2% increase from 2024.

In Wisconsin, over 140,000 residents will take to the skies. Given recent flight reductions, that number could end up being lower as flights get cancelled or travelers make other plans. Domestic airfares are similar to last year, averaging $700 for a round-trip. Flying on Thanksgiving Day can offer savings but return flights on Sunday and Monday tend to be the most expensive.

Some travelers are adjusting their schedules to avoid peak travel days. Travel by bus, train, and cruise is expected to rise 8.5% nationally, reaching nearly 2.5 million travelers. In Wisconsin, more than 50,000 residents will travel by these modes. Thanksgiving cruises to the Caribbean are especially popular for their warm weather and all-inclusive appeal.

Thanksgiving remains the busiest travel holiday of the year, surpassing both Memorial Day and Independence Day.


Adam Hess

Adam Hess has been involved in radio broadcasting since 1990, with many of those years spent on the air at WRCO FM in Richland Center. Currently, Adam hosts the Weekend Wake-up and Prime Mover Saturdays on WRCO FM, jumps in and helps out with news duties, handles Social Media duties for WRCO and WRCE, and is the Director of Technology at a Southwest Wisconsin School District. Reach him at adam.hess@civicmedia.us.


Jo Ann Krulatz

Jo Ann Krulatz is Senior Radio Journalist and News Director at WRCO and WRCE in Richland Center. Email her at joann.krulatz@civicmedia.us.

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